Problem starting Speeder kit

I have no idea, if I'm just dumb, or if the kit that I recieved is faulty.

I screwed on the coil, mouthpiece etc. installed the battery (only one), in the right slot (looking from the bottom), with the negative going in first.
I have also tried the left slot, and charging the kit with both combinations.

Yet, I still can't seem to start the kit.

I have tried holding the button, clicking it fast 5 times, clicking it fast 3 times. Those were the how to, I could find in the manual, and on the internet. Am I doing something wrong, or is it broken?
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